Media + Communications Webinar Bundle

Media + Communications Webinar Bundle

$75.00

DD webinar bundles are now here! No matter your area of interest or specialty, we have webinars for you - with insights from seasoned professionals from the DD community. See below for more information on which webinars are included in this bundle package. 

*CEU applications are currently pending.

Webinar 1: What You Need to Know About Working with Food Brands + Q&A

By Marina Chaparro, MPH, RD, CDE

What are brands looking for when they partner with RDs? What will make you stand out from the crowd? If you’re bilingual, how can you leverage that valuable skill when working with the media. JMarina Chaparro never expected to work with brands, but has learned the ropes of how working with brands can be a source of income and help to grow her practice as a bilingual RD. Marina will share the one thing you need to do to get noticed by brands (spoiler alert: you already have the skill!) , how to leverage your uniqueness, and how to maintain your values as an RD of Color when working with the food industry.

Webinar 2: Get Your Foot in the Door With Nutrition Communications + Q&A

By Maggie Moon, MS, RD

Wouldn’t it be great to be able to talk to someone from the brand side who can give you the real on what brands are looking for when they want to work with an RD? Look no further, DD Fam!  Maggie Moon is an experienced nutrition communications leader, who has worked in the food industry for years. In this session, Maggie will give you the behind-the-scenes scoop on what you need to do to establish long-term consulting gigs with brands. Say goodbye to one-off contracts and say hello to recurring income streams working with brands that you love!

Webinar 3: Unique Marketing Challenges and Opportunities When Targeting Diverse Communities 

By Dalina Soto, MA, RDN, LDN, Wintana Kiros, RD, & Marina Chaparro, RD, CDE, MPH

RDs and NDTRs of Color have a unique opportunity to build businesses that serve communities of color. Career coaches have told often told new entrepreneurs that marketing on Instagram, Facebook and TikTok is necessary to reach their ideal client and to grow their business. But many entrepreneurs end up feeling burnt out when using social media as their main marketing tool, and often find that a huge following doesn’t translate into paying clients. In this panel, we will talk with three experienced nutrition entrepreneurs who use social media as a marketing tool, but not their only marketing tool. We’ll explore unique and effective marketing strategies to reach niche audiences of color that don’t require hours making reels. 

Webinar 4: Fireside Chat- Both Sides of Working with Brands 

By Marina Chaparro, MPH, RD, CDE and Maggie Moon, MS, RD

Join us for this LIVE session with Marina Chapparo, owner of Nutrichicos and Good Life Diabetes, and Maggie Moon, Nutrition & Medical Communications Executive @ The Wonderful Company.

Webinar 5: Copywriting as a Creative Career Path for Dietitians + Q&A

By Markita Lewis, MS, RD & Isabel Vasquez, RD, LDN

Copywriting is an area RDs do not get much exposure to in dietetics education or training, and the means of entry into this specialty may feel like a mystery. In this session, Copywriting as a Creative Career Path for Dietitians, we aim to reduce the mystery surrounding this career avenue and show participants how to get started.

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